List your Senegalese business
for free
From Dakar to Ziguinchor, from Saly to Saint-Louis — get discovered by customers searching on Google and AI tools across Senegal. Direct WhatsApp, phone, and email leads, no commission, no credit card.
- Business name, category, neighbourhood & city
- Direct WhatsApp, phone & email button
- Customer reviews & star ratings
- Up to 3 business photos
- Google & AI search visibility
- Profile analytics & search terms
- Owner dashboard access
- Free forever — no time limit
Why Senegal is Francophone West Africa's most important market to own a Google ranking in
18 million people. The commercial capital of Francophone West Africa. Tourism coast. Mobile money dominance. The online opportunity is open — and largely unclaimed.
Wave and Orange Money — how Senegal's customers already communicate and pay
Senegal leads West Africa in mobile money adoption. Wave has over 7 million active users and processed more transactions than Senegal's entire banking system in 2023. Orange Money, Free Money, and Expresso Cash give nearly every working adult in Dakar, Thiès, and the interior a mobile financial identity. A business listing with a visible WhatsApp contact and a Wave payment workflow captures customers who have never — and will never — walk into a bank.
Dakar is the commercial gateway of Francophone West Africa
Dakar concentrates the West African headquarters of most multinational companies, regional banks, UN agencies, and diplomatic missions. Plateau, Les Almadies, Point E, and the emerging Diamniadio smart city are home to the continent's most influential Francophone professionals — and they research service providers online before making contact. The corporate lawyer in Plateau and the architect in Mermoz both Google their suppliers. The businesses that rank are the ones with structured online profiles.
Saly, Cap Skirring, and the tourism coast actively search in English and French
The Petite Côte and Casamance coastline receive hundreds of thousands of tourists every year from France, Belgium, Switzerland, the UK, and across Africa. They search for diving centres, ocean bungalows, surf camps, seafood restaurants, and local guides — in English and French — on Google before they arrive. A Destinali listing with photos, published reviews, and a direct WhatsApp button appears in those searches. Those customers book directly, paying no commission to booking platforms.
WhatsApp closes every deal in Senegal — including B2B
From the boulangerie in Thiès to the cabinet d'avocats in Plateau, WhatsApp is how Senegalese businesses negotiate, confirm, and close. A Destinali profile puts a direct WhatsApp button in front of every customer who finds you through Google or an AI tool. The conversation starts immediately, on the platform they already use — no contact form delay, no missed calls, no intermediary.
Touba, Kaolack, and the interior: millions of customers, near-zero online competition
Touba is Senegal's second-largest city with over 1.5 million people and one of the densest concentrations of formal and informal commercial activity in West Africa. Kaolack, Tambacounda, and Ziguinchor are regional capitals with deep commercial ecosystems that are almost entirely invisible online. The mechanic, the fabric trader, the pharmacist, the construction company that lists in these cities today will rank first for years before any competitor catches on.
Structured for AI tools — cited when Francophone Africa searches
AI assistants including ChatGPT, Gemini, and Perplexity are increasingly used by Dakar's educated, French-speaking professional class to find service providers. When they ask for 'un bon avocat à Dakar' or 'meilleur restaurant à Saly', those tools draw on Destinali's structured, verified data. A listing without structured markup is invisible to this search layer. A listing with it gets cited as a recommendation without the business owner doing anything more.
From Dakar to Casamance
All 40 cities and towns across Senegal's 14 regions.
Listed and live — how it works
Simple, transparent, and permanent. No ongoing effort required.
Create your profile in 10 minutes
Business name, category, neighbourhood and city, opening hours, description, WhatsApp, phone, and email. The form works perfectly on mobile in English or French — no laptop, no web developer. Most Senegalese business owners complete their listing before the next ataya round.
Manual review — 2 to 5 business days
Every listing is reviewed by a real person before going live. We verify your details are accurate and your business is genuine. That review process is what gives a Destinali listing credibility with customers — and with Google's ranking algorithms.
Live, indexed, and earning leads — permanently
Once live, your profile is indexed by Google and cited by AI tools. Every verified review improves your ranking. There is no expiry, no annual renewal, and no free trial that converts to a paid plan. Free means free — permanently.
Works for every type of Senegalese business
Whether you run a cabinet in Plateau, a campement in Saly, or a fabric shop in Touba — Destinali works for you.
Pricing in West African CFA Franc
The Free plan is forever free. Paid plans are billed in USD on a secure payment gateway, but here's exactly what you'll pay in XOF today.
Full business profile, WhatsApp/phone/email leads, reviews, 3 photos, Google & AI visibility, owner dashboard.
Start freeInstant activation, priority placement, AI-enhanced description, verified badge, unlimited leads, and full analytics.
Choose ProEverything in Pro, plus homepage spotlight — your listing rotates through a curated section seen by every visitor to Destinali. Every listing on your account carries its own do-follow backlink to the site it belongs to.
Choose AgencyXOF prices are estimates using today's exchange rate (~XOF 562 / US$1), rounded up to the nearest XOF 100. The exact amount is confirmed before payment.
Free listing vs. paid plans
The free plan is complete and permanent. Paid plans give you priority and instant activation.
Questions from Senegalese business owners
Honest answers before you list.
Is the Senegal business listing really free?
Yes — the Free plan is genuinely free with no time limit. You get a full business profile, direct WhatsApp, phone, and email contact, customer reviews, up to 3 photos, and Google & AI search visibility at zero cost. There is no catch. Paid Pro and Agency plans exist for businesses that want extra reach and faster activation, but the free listing never expires.
Do I need a credit card to list my Senegalese business?
No. Creating a free listing requires no credit card and no payment details. You sign up with an email address, fill in your business info, and submit. We only collect payment information if you choose to upgrade to a paid plan.
Do Senegalese customers use Google to find local businesses?
Yes — at a fast-growing rate. Senegal has one of the highest smartphone penetration rates in West Africa, with internet access spreading rapidly beyond Dakar into Thiès, Saint-Louis, Touba, Kaolack, and the interior. Urban Senegalese consumers regularly search Google before visiting a restaurant, choosing a clinic, or hiring a service provider. The opportunity gap is that most businesses they search for have no visible online presence.
Which Senegalese cities does Destinali cover?
All 40 cities and towns with live coverage: Dakar, Thiès, Saint-Louis, Touba, Kaolack, Mbour, Saly, Ziguinchor, Rufisque, Pikine, Guédiawaye, Louga, Tambacounda, Diourbel, Mbacké, Tivaouane, and more across all 14 regions of Senegal.
My business is in Saly, Cap Skirring, or Somone — will tourists find me?
Yes. This is one of the highest-value use cases on Destinali for Senegal. International tourists visiting the Petite Côte, Saly, Cap Skirring, and Casamance search in English and French on Google for dive centres, surf camps, restaurants, bungalows, and guided excursions — often months before arrival. A Destinali listing with photos, verified reviews, and a direct WhatsApp button puts you in front of that pre-trip research. Customers book directly, paying no commission to booking platforms.
How long does it take for my listing to appear?
Free listings are reviewed and approved within 3–5 business days. We review every submission manually to keep the directory trustworthy for Senegalese consumers. If you need your listing live immediately, the Pro plan activates instantly with no waiting.
Do I pay commission on leads?
No. Destinali charges zero commission on enquiries. When a customer taps your WhatsApp button, makes a call, or sends an email, the conversation happens directly between you and them. We never take a cut and we never insert ourselves into the transaction.
Can I list in French?
Yes. Your business name, description, hours, and all profile fields can be written in French. Destinali serves Senegal's French-speaking market — your listing will appear correctly in French-language Google searches.
Senegal's 17 million people are already searching. Be what they find.
Free to start. Manually reviewed. No credit card. No commission per lead.